For salons · barbers · spas · wellness

Keep every chair booked, even when you’re mid-cut.

Opraly is the booking system built for beauty and wellness: 24/7 self-booking, staff and chair scheduling, deposits that stop no-shows, and reminders that bring clients back — all on autopilot.

  • Salons
  • Barbershops
  • Waxing & hair removal
  • Massage & spa
  • Nails
  • Brows & lashes
An illustrated salon storefront

Everything the front desk does

One calendar that runs the whole salon.

Stop stitching together a booking widget, a card reader and three apps — Opraly runs the whole client journey end to end.

  • 24/7 self-booking

    Clients book the exact service, stylist and time they want from your page, social bio or Google profile — day or night, no phone tag. Your calendar fills itself while the shop sleeps.

  • Staff, chair & room scheduling

    Map every stylist, chair, treatment room and piece of equipment. Per-service durations and clean-down buffers between appointments stop double-bookings and back-to-back chaos.

  • Deposits & no-show protection

    Take a card or deposit at booking and set cancellation windows so empty chairs cost the client, not you.

  • Recurring visits & memberships

    Sell memberships, prepaid packages and standing appointments — the six-week trim rebooks itself.

  • Client history & notes

    Every formula, allergy, preference and past visit on one profile, ready before the client sits down.

  • Service menu with add-ons & variants

    Build a menu with variants for length, colour or technique, plus paid add-ons like a deep-conditioning treatment or beard trim. Pricing and timing adjust automatically as clients choose.

  • Reviews after every visit

    Automatic review requests can go out after an appointment to ask customers for feedback.

Typical results

Typical results

  • 24/7bookings taken while you are with a client
  • Onecalendar for appointments, classes and resources
  • Self-servebooking, rescheduling and cancellation
  • Unifiedcustomer history, balances and preferences

Built for your kind of shop

Whether it’s one chair or twenty.

Opraly flexes to fit how you actually work — turn on what you need, ignore the rest.

  • Solo stylists & barbers

    You are the chair. Booking, deposits and reminders run themselves so you spend the day on clients, not your phone — and rebook the next visit before they leave.

  • Salons & barbershops with a team

    Give every stylist their own services, hours and prices. Clients book the person they trust, and the front desk stops playing calendar Tetris.

  • Spas & wellness studios

    Treatment rooms, wax beds and shared equipment all become bookable resources, so a massage and a facial never land in the same room at the same time.

  • Multi-location groups

    Run several sites from one login. Each location keeps its own menu, staff and hours while you watch utilisation and revenue across all of them.

A closer look

The features that actually move the needle.

  1. No-show protection

    Deposits that hold the chair

    Take a card or a part-payment the moment a client books, and set the cancellation window that suits your shop.

    Why it matters

    An empty chair is lost revenue you can never get back. When money is on the line, people show up — or you keep the deposit.

    For example

    A £15 deposit on a 90-minute balayage means a last-minute cancellation still covers your colour stock and the gap in the day.

  2. Retention

    Memberships, packages & rebooking

    Sell monthly memberships, prepaid bundles and gift cards, and prompt the next booking automatically at checkout.

    Why it matters

    Regulars are worth far more than one-off walk-ins. Standing appointments and packages turn a single visit into a year of them.

    For example

    A “six-week trim” rebooks itself from the confirmation screen, and a 10-cut package draws down a visit at a time with no manual maths.

  3. Utilisation

    Staff, chair & room scheduling

    Model every stylist, chair, treatment room and piece of kit, with per-service durations and clean-down buffers between clients.

    Why it matters

    You only earn when a resource is in use. Mapping real capacity surfaces the gaps you can fill and stops the double-bookings that cost trust.

    For example

    Book a colour and the system reserves the stylist, a chair and the processing time — then offers the bowl to the next client during the wait.

  4. Personal touch

    Client history & service menu

    Keep every formula, allergy, preference and past visit on one profile, and build a menu with variants and paid add-ons.

    Why it matters

    Knowing the client before they sit down is what turns a good cut into a loyal regular — and add-ons quietly grow every ticket.

    For example

    The profile shows “7N + 20 vol, no fragrance,” and the booking flow upsells a deep-conditioning treatment as the client chooses their service.

How booking works

From “I need a trim” to confirmed.

A protected, paid-up appointment without anyone picking up the phone.

  1. Pick service & stylist

    The client chooses a service, any add-ons and their favourite stylist, then sees real openings on that stylist’s calendar.

  2. Book & pay a deposit

    They confirm in seconds and leave a card or deposit, so the slot is genuinely held and protected.

  3. Reminders & easy reschedule

    Automatic confirmations and reminders go out by email and push, with a self-serve link to reschedule before the cancellation window.

One tidy system

Replace the drawer of apps with one.

The booking widget, the spreadsheet, the reminder app and the sticky notes — all folded into one calendar that does the lot.

  • Online booking page & social links
  • Staff, chair & room calendars
  • Deposits & card-on-file
  • Memberships, packages & gift cards
  • Automatic reminders by email & push
  • Self-serve reschedule & cancel
  • Client profiles, notes & formulas
  • Service menu with add-ons & variants
  • Review requests after every visit
  • Waitlist & first-available slots
  • Reporting on utilisation & revenue
  • Multi-location management
CalendarPaymentsMembershipsGift cardsRemindersWaitlist

1platform, one login, zero busywork

Start free

Product proof

Capabilities you can verify in a trial.

  • Policies

    applied at booking

    Deposits, cancellation windows and reminder rules are shown and applied in the same booking flow.

  • Benefits

    available at checkout

    Membership benefits, package credits, gift cards and other eligible balances stay attached to the customer profile.

  • History

    ready for the next visit

    Past services, notes and preferences give authorized staff the context they need before the appointment starts.

Works with your stack

Fits the tools you already lean on.

  • Card payments & depositsTake deposits and balances securely at booking.
  • Calendar syncA live iCal feed keeps personal calendars in step.
  • Email & push remindersConfirmations, reminders and after-care, automated.
  • Website & social embedDrop your booking page into any site or bio link.

Up and running fast

Set up the workflow, then publish with confidence.

No installs, no migration project — three short steps and your page is live.

  1. Add your menu & team

    List your services with durations and prices, then add each stylist, chair and room. Import what you can or start fresh in minutes.

  2. Set deposits & rules

    Choose your cancellation window, deposit amounts and reminder timings once — they apply to every booking from then on.

  3. Share your link

    Put your booking page on your site, Google profile and social bios, then publish it when your services, availability and policies are ready.

Start freeNo card required to set up your shop.

Good to know

Questions from salons & studios

Can clients book a specific stylist?

Yes. Clients can choose their preferred stylist, barber or therapist and only see that person’s real availability — or pick “first available” when they just want the soonest slot. Each staff member gets their own services, hours and prices.

How do deposits and reminders work together?

Opraly combines deposits, automatic reminders and clear cancellation windows in one booking policy. Your reporting shows the resulting no-show rate so you can measure the effect for your own business.

Can I sell memberships & packages?

Yes. Offer monthly memberships, prepaid packages and bundles of visits. Balances and entitlements are tracked automatically and applied at checkout, so a “10-cut package” or “monthly blow-dry” just works without manual maths.

Do you handle multiple chairs & rooms?

Absolutely. Model individual chairs, treatment rooms, wax beds and shared equipment as bookable resources. Opraly only offers a slot when both the staff member and the right room or chair are free, so you are never double-booked.

Can clients reschedule themselves?

Yes. Every confirmation and reminder includes a secure self-serve link to reschedule or cancel within the rules you set. Clients fix their own changes, freed-up slots reopen instantly, and your front desk stops fielding calls.

Do you send reminders?

Automatic confirmations and reminders go out by email and push at the intervals you choose. You can add pre-visit prep notes, after-care messages and review requests to the same flow. Business SMS is coming soon as an optional add-on.

Can I sell gift cards?

Yes. Sell digital gift cards and prepaid balances that clients can buy online and redeem at checkout. Balances are tracked automatically, so a £50 gift card or a “mum’s birthday blow-dry” just applies itself — no vouchers to chase or reconcile by hand.

How do clean-down buffers and back-to-back bookings work?

Each service carries its own duration plus an optional buffer for clean-down, colour processing or room turnover. Opraly builds that time into the calendar automatically, so the next client is only offered a slot once the chair, room and stylist are genuinely ready.

Do you handle a waitlist for fully-booked days?

Yes. When your favourite slots are gone, clients can join a waitlist or pick “first available.” If a cancellation opens a gap, the spot can be offered out automatically, so freed-up time refills itself instead of sitting empty.

Can I take walk-ins and online bookings together?

Absolutely. Add walk-ins straight onto the same calendar your online bookings flow into, so there is one source of truth for the whole shop. Online availability updates the instant a walk-in is seated, so no one is offered a chair that is already taken.

Will it work for a single chair as well as a big team?

Both. Solo stylists run the exact same booking, deposit and reminder tools without any team overhead, while multi-chair salons and multi-location groups layer on staff calendars, rooms and cross-site reporting. You only switch on what you need.

Can clients see before-and-after work and a full service menu?

Your booking page presents your service menu with variants for length, colour or technique and clearly-priced add-ons, so clients pick exactly what they want before they arrive. Pricing and timing adjust automatically as they choose, with no surprises at the till.

Running your salon just got easier

Fill the chair. Lose the phone tag.

Set up your service menu, staff and deposits in an afternoon and start taking protected bookings tonight.

No card required · Free trial · Cancel any time